11–13 Sep 2026 · Florence, IT

FRAGRANZE

International show dedicated to artistic perfumery, home fragrances, beauty, and wellness

Dates
11–13 Sep 2026
Venue
Fortezza da Basso
Location
Florence, IT
Frequency
Annual
Audience
Mixed
Duration
3 days
Scale
Regional
Exhibitors
220Estimate · 40%
Visitors
9,000Estimate · 30%
Area
10,000 m²Estimate · 30%
Perfumes & CosmeticsBeauty & Personal Care

Compiled from public sources and periodically reviewed and updated. This information is provided for general guidance only and may be incomplete or out of date — please verify all details directly with the organizer or venue before relying on them.

About FRAGRANZE

FRAGRANZE is a regional trade show for the Perfumes & Cosmetics and Beauty & Personal Care industries, held in Florence, Italy. The 2026 edition runs 11–13 Sep 2026 at Fortezza da Basso. It brings together an estimated 220 exhibitors and an estimated 9,000 visitors. Event Scout has indexed 18 exhibiting companies for the event so far.

Venue

Fortezza da Basso

Viale Filippo Strozzi 1, 50129 Firenze, Florence, Tuscany, IT

FRAGRANZE 2026 exhibitor list

So far, 10+ exhibiting companies have been indexed for FRAGRANZE. The preview below shows a sample of the indexed roster; the full list is available through Event Scout.

  • CCar park
  • CCar parking
  • CCloakroom and left luggage
  • DDigital Team
  • ee-P summit TBD
  • Hours and entry instructions
  • Hours of the event
  • How to become one of us
  • How to reach us
  • Marketing
  • My Pitti
  • N.24
  • New registration? Register now
  • Obtain your PittiSmart ticket
  • Pitti Connect
  • Pitti Immagine Uomo
  • Press Office
  • Where to stay

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Frequently asked questions

When is FRAGRANZE 2026?
FRAGRANZE 2026 runs 11–13 Sep 2026 at Fortezza da Basso.
Where is FRAGRANZE held?
FRAGRANZE is held at Fortezza da Basso in Florence, Italy.
How many exhibitors does FRAGRANZE have?
FRAGRANZE counts an estimated 220 exhibitors. Event Scout has indexed 18 exhibiting companies so far.
Who exhibits at FRAGRANZE?
Indexed exhibitors include Car park, Car parking, Cloakroom and left luggage and Digital Team. The event spans the Perfumes & Cosmetics and Beauty & Personal Care sectors.

Pragmatic Event Scout

The data on this page comes from Pragmatic Event Scout — a live catalog of 14,000+ trade shows worldwide with the exhibitors at each one, clickable filters, CSV and calendar export, and an AI-assistant connector. Every figure is labeled as a fact or an estimate, so you know exactly which numbers to trust before committing budget.

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