1–3 Mar 2027 · Madrid, ES

HIP

HIP is the largest professional event for innovation in the hospitality industry, held at IFEMA Madrid alongside the Hospitality 4.0 Congress.

Dates
1–3 Mar 2027
Venue
Ifema - Parque Ferial Juan Carlos I
Location
Madrid, ES
Frequency
Annual
Audience
Trade
Duration
3 days
Scale
National
Exhibitors
1,200Fact
Visitors
65,000Fact
Area
60,000 m²Fact
catering & hospitality industriesdecision helping tools & management servicesdecoration, home & office design, furniture, lightingfoodfood processing industrieshotels and resorts
Event website

Compiled from public sources and periodically reviewed and updated. This information is provided for general guidance only and may be incomplete or out of date — please verify all details directly with the organizer or venue before relying on them.

About HIP

HIP is a national trade show in Madrid, Spain for the catering & hospitality industries and decision helping tools & management services industries. The 2027 edition runs 1–3 Mar 2027 at Ifema - Parque Ferial Juan Carlos I. It brings together 1,200 exhibitors (organizer-confirmed) and 65,000 visitors (organizer-confirmed).

Past editions

Venue

Ifema - Parque Ferial Juan Carlos I

Av. del Partenón, 5, Barajas, Madrid, 28042, Spain, 29043 Madrid, Community of Madrid, ES

Exhibitors

We haven't indexed the exhibitors for this event yet. We add them as events are confirmed and rosters are published — please check back soon.

Related events

FIDMA – 69ª Feria Internacional de Muestras de Asturias (Gijón) 2026Gijón, ES1 Aug 2026Flagshipmadrid fusiónMadrid, ES1 Feb 2027FlagshipAlimentariaBarcelona, ES20 Mar 2028FlagshipSeafood ExpoBarcelona, ES2 Sep 2026InternationalSeatrade Cruise EventsLas Palmas de Gran Canaria, ES17 Sep 2026InternationalFeria Hábitat ValenciaValencia, ES28 Sep 2026International
Browse the trade-show directory →

Frequently asked questions

When is HIP 2027?
HIP 2027 runs 1–3 Mar 2027 at Ifema - Parque Ferial Juan Carlos I.
Where is HIP held?
HIP is held at Ifema - Parque Ferial Juan Carlos I in Madrid, Spain.
How many exhibitors does HIP have?
HIP counts 1,200 exhibitors (organizer-confirmed).

AI-native · MCP

Connect your AI agent to this database

Event Scout ships an MCP server, so Claude, ChatGPT, Copilot or your own agents can query 14,000+ trade shows — exhibitor rosters included — as native tools. Grounded answers from live catalog data — never guesses.

Connect your AI

Exhibitor intelligence

Search by exhibitor, not just by show

Type a company name and get the trade shows where it's exhibiting next — 90,000+ exhibitors mapped to their fairs.

Track an exhibitor

The data on this page comes from Pragmatic Event Scout — a live catalog of 14,000+ trade shows where every figure is labeled as a fact or an estimate.Logos provided by Logo.dev

See the full exhibitor list

Every exhibitor, every event, searchable — with CSV & calendar export.

Start your free trialLearn more

7 days free, then $23/month