Best Trade Shows in Brazil

181 tracked shows, ranked by exhibitor count

Brazil is Latin America's largest exhibition market, and São Paulo is the region's dominant fair hub, drawing exhibitors and buyers from across the Americas and beyond. The economy is heavily commodity-driven: soybeans, crude petroleum and iron ore are its leading exports, alongside a large agribusiness and food-processing base. São Paulo concentrates the major venues — São Paulo Expo, Expo Center Norte and the Anhembi complex — while Rio de Janeiro's Riocentro hosts additional events. Flagship fairs include Agrishow in Ribeirão Preto, Latin America's largest agricultural-technology show, and São Paulo's Eletrolar Show and Expo Revestir.

The Event Scout catalog currently lists 181 trade shows in Brazil with editions in 2026 & 2027. Together they host an estimated 40,459 exhibitors, led by Getting to WTM London (an estimated 3,260 exhibitors). Sizeable exhibitor lists are already indexed for 77 of them — Getting to WTM London (3,239 companies), Febrava (878), FIEE (853). Events run across 37 cities including São Paulo, Rio de Janeiro and Sao Paulo. The tracked calendar opens with Febrava Rio 2026 (6–8 Oct 2026).

Sources (3)

Top industries in Brazil

The industries Brazil's larger trade shows concentrate in, weighted by exhibitor count.

By estimated exhibitor count across Brazil trade shows with 70+ exhibitors — a single show can span several industries.

Upcoming trade shows in Brazil

Facta confirmed count from the event's captured exhibitor roster.Estimatea modeled approximation, not a confirmed figure.

+ 81 more tracked events

Frequently asked questions

How many trade shows are there in Brazil?
Event Scout currently tracks 181 trade shows in Brazil, with editions in 2026 & 2027.
When is trade-show season in Brazil?
By start date, most tracked trade shows in Brazil run in September and August.
What are the biggest trade fairs in Brazil in 2026?
By estimated exhibitor count, the biggest trade fairs in Brazil in 2026 are Getting to WTM London (~3,260 exhibitors), ProWine São Paulo (~1,500 exhibitors) and Hospitalar (~1,270 exhibitors).
How much does it cost to exhibit in Brazil?
Exhibiting costs are set by each event and depend on stand size, hall location and how you fit out the booth, so there is no single rate in Brazil. Every show's organiser publishes its own stand pricing, and the events tracked here link through to those official sites.

The data on this page comes from Pragmatic Event Scout — a live catalog of 14,000+ trade shows where every figure is labeled as a fact or an estimate.Logos provided by Logo.dev

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